Brembo seems to have made friends in all the right places this year. Just a few months ago, the most recognizable name in braking solutions bought Öhlins after signing an agreement with Tenneco, and now it's in a global partnership with Michelin.
Unlike when most other companies partner up, motorcyclists like you and I should pay attention because it's good news for us.
Brembo is combining its expertise in braking systems, vehicle modeling, and artificial intelligence with Michelin's tire modeling and algorithm development knowledge to create a new system. The innovation relies on the continuous exchange of real-time. data between Michelin's connected solutions software, which provides tire grip data to Brembo's SENSIFY braking system.