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Broadcasting & Cable
Broadcasting & Cable
Business
Michael Malone

Local News Close-Up: Jacksonville is Hot, and We’re Not Talking Weather

Tom Wills arrived at WJXT in 1975, and anchors the independent station's leading newscasts.

How valuable is a network affiliation? Extremely valuable, stations across the nation would likely say. 

Jacksonville’s WJXT might say something different. The station split with CBS in 2002, but has not relinquished its leader status in the Florida market in the decades since. When primetime rolls around, WJXT has Last Man Standing at 8 p.m. and The Neighborhood at 8:30 p.m., then two episodes of The Big Bang Theory. 

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