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Insider UK
Insider UK
Business
Peter A Walker

Leaked documents detail BrewDog's failed Heineken sale

A new BBC podcast has suggested that BrewDog chief executive James Watt was involved in preliminary discussions about a potential sale of part of the business to Heineken.

The six-part series features claims that Heineken walked away because BrewDog's valuation of the company was "outrageous" and that TSG, the brewery's US private equity partner, believed Watt's valuation of the company was "not realistic".

Leaked emails from 2018 reveal Watt told the global brewing group he was "open to being more pragmatic in our views on independence", having previously criticised craft brewers for selling out to bigger companies.

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