Trolleys piled high with decapitated silicone monster heads, tattooed dealers lurking in alleyways, bin bags of contraband hidden behind shop counters: welcome to the world of Lafufus.
Fake Labubus, also known as Lafufus, are flooding the hidden market. As demand for the collectable furry keyrings soars, entrepreneurs in the southern trading hub of Shenzhen are wasting no time sourcing imitation versions to sell to eager Labubu hunters. But the Chinese authorities, keen to protect a rare soft-power success story, are cracking down on the counterfeits.
