A polling firm has coined the term 'Burnham Bounce' to describe the recent increase in the popularity of the Labour Party. 'Labour have found themselves ahead in recent polls—a situation hard to imagine even a few weeks ago. Very much unlike his predecessor, the new prime minister dominates the headlines with a blizzard of plans and policies,' wrote Lord Ashcroft while releasing his latest poll.
He continued: 'Andy Burnham seems to have changed the political weather, an achievement that few politicians can claim.' In the survey conducted from 30 July to 3 August, the Labour Party came out as the most-favoured party among seven, which included—in this order—the Conservative, Reform UK, Green Party, Liberal Democrat, Scottish National Party (SNP) and Plaid Cymru. But many more people voted for an alternative party compared to those who favoured the SNP and Plaid Cymru.
