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The Guardian - UK
The Guardian - UK
Politics
Kiran Stacey Political correspondent

Labour MPs urge Starmer to ‘get out there’ with Trump-style media strategy

Donald Trump Sir Keir Starmer JD Vance Joe Rogan Theo Von United States TikTok
Keir Starmer addressing an audience in East Yorkshire.
Keir Starmer addressing an audience in East Yorkshire, as senior Labour figures push him to take a more dominant media approach. Photograph: Oli Scarff/PA Media

Senior Labour figures are urging Keir Starmer to take a leaf out of Donald Trump’s book and make more frequent media appearances in an attempt to dominate the political agenda as the US president does.

MPs told the Guardian they want the prime minister to act more like Trump, who has upended political convention by televising large parts of his cabinet, holding long bilateral meetings on camera and calling in to live television shows.

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