Fujifilm cameras have been steadily climbing up the list of best sellers ever since the X100 series went viral on social media – but just how much has the brand, known for its retro mirrorless cameras, actually grown? It turns out, quite a bit – but not enough to dethrone Canon, Sony or Nikon.
The data comes from a report by Japanese outlet Nikkei (as reported by DC Life), which recently published a large 2026 industry trends report – and in the process, also shared data from 2024 and 2023 to support its predictions.
