I’m not sure when everyone got together and decided that the bob was the cool girl haircut of choice—yet no matter when it happened, I think we can all agree that the campaign worked, and we’re now officially all bob-obsessed.
“The bob is everywhere right now,” said Ricky Walters, hairstylist and founder of Salon64 when I asked him about it. “And it’s easy to see why. It’s effortlessly chic, works with pretty much any hair type, and takes way less effort to style than long hair.” Having just chopped seven inches off my hair for my own bob makeover, I have to agree with him.
