24-year-old Alix Earle stunned fans with her meteoric rise to fame in the summer of 2022. It all started when she posted “Get Ready with Me” videos online, quickly amassing 7.5 million TikTok followers and 4.4 million on Instagram.
Once a typical college student, Alix became popular thanks to her explosive social media presence. She capitalized on that fame through collaborations with major brands like Poppi and Frame, and expanded into new ventures like modeling and podcasting.