
BlackBerry Limited (BB) spent more than a decade living in the shadow of its old smartphone fame. The brand slipped out of the spotlight as device sales dried up, even though the business was quietly rebuilding itself around behind‑the‑scenes software instead of handsets.
That reinvention finally hit center stage this week. A Wall Street Journal article on May 1 titled “You Have No Idea How Much You Still Use BlackBerry,” highlighted how its QNX real‑time operating system now sits inside about 275 million vehicles worldwide, including models from Mercedes‑Benz (MBGYY), BMW (BMWKY), and Volvo (VLVLY).