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Creative Bloq

Technology

Natalie Fear

I was convinced this was traditional Japanese artwork… until I saw Brendan Fraser

Brendan Fraser Rental Family Searchlight Pictures

Rental Family poster.

A series of unexpectedly beautiful posters has dropped for the upcoming movie Rental Family. Taking inspiration from classic Japanese art, the wholesome designs are surprisingly authentic (until you spot the Brendan Fraser cameos).

While there's no formula for creating the best movie posters, bucking the trends is a great way to stand out from the crowd. In a sea of floating heads and AI-ified slop, the new Rental Family posters' creativity-forward approach is a refreshing visual treat.

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