We are a couple of weeks in already, but I always love the start of a new month. New beginnings, new plans to make, and, of course, a fresh batch of new-in homeware to peruse. On top of that, I always find that the sunshine and warm weather are a constant source of creativity. So blend all that together and what do you get? A stunning shopping list for July!
So what's on the menu? Well, being in the midst of 'true' summer, July definitely is filling the seasonal appetite, but perhaps not in the way you might think. The last two months' new-in lists could retrospectively be categorized as 'on-the-nose'. And as they should be — we were all busy resetting our homes for summer! However, July feels more tried and true. Its seasonality comes from a collection of beautifully saturated colors, playful motifs, and breezy materials rather than relying on seashell decor or beach towels (though I do love both those things, too).
