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Motor1
Motor1
Business
Adrian Padeanu

Hyundai Will Lock Some In-Car Features Behind a Paywall

If you were to ask ten people what they hate most about modern cars, nine of them would probably answer in-car subscriptions. Paying extra to unlock access to hardware already installed in a vehicle is preposterous. Despite the backlash, Hyundai is announcing Features-on-Demand (FODs), which is marketing jargon for pay-to-use features.

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