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The Guardian - UK

Business

Hilary Osborne

Humble hard-boiled egg becomes healthy on-the-go hit for UK shoppers

United Kingdom Tesco Lisa Harris Protein

An egg in its shell next to a hard-boiled egg cut in half on a wooden board. — The popularity of boiled eggs coincides with people looking for healthier lunch options. Photograph: gaffera/Getty Images

It was news to make even the most hard-boiled crisp manufacturer shudder: when Tesco released a list of the most-bought meal deal items for 2024, McCoy’s flame grilled steak grab bags had fallen off their perch as its shoppers’ favourite snack.

Instead, nestled between the chicken club sandwich as a main and a bottle of Coca-Cola to drink, was an “egg protein pot”.

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