Hanneke Willenborg was at a visit with her general practitioner a couple years ago when the topic of menopause symptoms came up. She reported that she'd been having mood swings, and the doctor, to Willenborg’s astonishment, immediately wrote her a prescription for antidepressants.
“She was well-intended, but I was like, there has to be a better way,” Willenborg, the 53-year-old CEO of Olly, the San Francisco-based vitamins and supplement company owned by Unilever, tells Fortune. “I knew I didn't want to have antidepressants. And I was surprised at how quickly she prescribed them to me, without any extra questions.”
