With its leafy, cobbled streets, elegant Georgian townhouses and a history forever linked with literary greats, Bloomsbury’s air of academia has often put it in the shadow of London’s glitzier quarters. Since the early 1900s, Bloomsbury has been the stomping ground of some of the UK’s most revered intellectuals, artists and writers (Virginia Woolf and TS Eliot among them).
Its rather quiet, studious nature also lies in the fact that it is home to the British Museum, the University of London and the birthplace of many British publishers. Now it is set for a modern day revival, with a five-year, £400 million investment plan by the Bloomsbury London initiative, which will see revamped public spaces, the championing of small business and new hotels opening their doors — all in keeping with the district’s bohemian appeal.
