Back in April, Canadian singer-songwriter Mac DeMarco announced he was hitting the road on a new European and North American world tour.
Booking agency Panache released a brilliantly illustrated poster of the forthcoming tour dates, which contained one wee random nugget it in that left Scottish fans scratching their heads - especially since there was no Scottish venues on the tour.
In amongst images of The Jetsons and Hong Kong Phooey are a set of four lips on the poster and a caption which read: “Must’ve dreamt of kissing these famous lips a thousand times! One clue…they’re all Scottish.”
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Maybe a handful of folk here might have assumed it was a wee reference to Coatbridge’s greatest musical export Romeo Taylor, who wrote what is arguably Scotland’s new national anthem, since he famously got a winch off Mac DeMarco in Nice N Sleazy’s when the Canadian tanned one too many Buckaroos following his Kelvingrove Bandstand gig, which saw Taylor open for him.
But the New York-based illustrator behind the posters Matthew Volz revealed that the Scottish reference was as a result of a diet of comics and watching Limmy videos.
And that’s a very long-winded example of trying to explain how, despite hanging up his comedy boots to focus on streaming and painting fences in Victoria Park, the beauty of the internet and the ability of humour to transcend borders has meant Limmy’s only gone and ended up inhabiting the role of his own worst - or most confusing - enemy…Mr Worldwide himself, Pitbull.
Of course we also had an equally cool yet closer-to-home example of seeing Sam Fender name-drop him in an interview after picking up an NME award back in March.
It’s the same cult status that had Cuban film director Hugo Rivalta, who co-chairs the Havana Glasgow Film Festival, put a deep dive into Scottish cinema temporarily on the back burner while trying to recreate Limmy’s ‘She’s Turned The Weans Against Us’ sketch.
And it’s one one that greets you almost straight away if you have a swatch at the comments under some of his sketches on Youtube, like Dee Dee’s trip to Yoker - a video which has racked up over 1.8m views to date.
The wee buzz you get seeing what you’d think was humour that would only find an audience with a G postcode being lapped up by folk from as far away from here as you could get…
“I am American but I find this the most hypnotizing and beautiful comedy sketch on YouTube. Getting yourself this worked up over something profoundly mundane and keeping the magic intact after engaging with it is truly the dream of post-modernity.”
“As a filthy Australian, I'm just glad to have understood more than 50 percent of Dee Dee's inner monologue. Almost cried laughing when he talked to Porter”.
You’ve even got folk relating how Dee Dee’s journey was similar to one they took ‘sober’ to ‘a whole other part of’ some Belgrade dive suburb called Vidikovac .
Never mind folk closer to home doing backflips at the realisation that Yoker actually exists…
“I'm from West Lothian and don't know Glasgow well at all. Always thought Yoker was some fictional place. Driving through Glasgow recently and saw a bus with Yoker on it. Just about shat myself and crashed into it", wrote another.
Youtube user Husky Mums called it when they commented: “This show is a cultural ambassador. Love the accents. Want to go.”
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Or Sculli722 who wrote under the ‘She’s Turned Weans Against Us’ video on Youtube: “I love how this is a much more accurate depiction of Scotland than Braveheart.”
A video that, hilariously, some have thought to ‘translate’ for the benefit of our non-Glaswegian pals, like Gareth Caincross who wrote: “Translation: in light of my estranged wife’s allegations, I now no longer stand in good stead with my children.”
You’d think if anyone had half a clue they’d be running double decker bus tours up to The Lovat and back from George Square to rake in a bit of cash from all the tourists wanting to visit the fabled land that sounds like a mad egg yolk, with a pit stop at the Finnieston Cran on the way - to imagine hitting the death slide over the Clyde.
There must be plenty of folk out there who’ve never been to Glasgow that think that here lies some sort of mythical paradise where it’s just all sunshine, squirrels and folk just endlessly quoting Limmy to each other.
Who are we to tell them otherwise?
And we haven’t even mentioned how Limmy has become something of a goldmine for memes to illustrate how he has ‘gone global’.
Like when his scrunched up coupon in his scratcher was tweeted out by KFC’s Spanish account no less or to illustrate how the fish in the Chicago River look when they dye it green for St Patrick’s Day, the list of times it's been used is never-ending.
Or when the squeaky clean dude that played A.C. Slater in Saved by the Bell tweeted out a meme about a beat slapping but the lyrics being problematic featuring Limmy.
Although you’d be hard pushed to find a better Limmy meme than the one made by @buckfastbadlad to greet news of the name of Elon Musk and Grimes’ firstborn…‘She’s turned the W X Æ A-NS against us’.
