When Princess Eugenie announced she was pregnant with her second child, it was no surprise that she revealed the happy news in very modern way.
As well as a traditional announcement from Buckingham Palace, she took to her personal Instagram account to also share the happy news with a cute snap of her with her young son August.
And it seems in keeping with how Eugenie is very much a unique princess, balancing having a royal title with a more conventional life, holding down a job - and even having a secret tattoo.
