NEW YORK—Proximic by Comscore, a division of Comscore Inc., has announced that Horizon Media, the largest U.S. media agency has selected Proximic by Comscore as its preferred contextual intelligence provider.
With this agreement, Horizon Media’s clients will be able to seamlessly tap into thousands of Proximic by Comscore’s contextually-powered targeting segments, with a specific focus on Proximic’s ID-free Predictive Audiences, the companies said.
