In the global motorcycle game, flashy new models and high-tech wizardry tend to hog the spotlight. But dig a little deeper, and you’ll find the real moves. The power plays that shape the future are happening somewhere far less glamorous than a motor show stage like EICMA.
Case in point: Gujarat, India.
Honda just announced a massive expansion of its fourth motorcycle plant in Vithalapur, Gujarat. The addition of a fourth production line will push the plant’s capacity to a jaw-dropping 2.61 million units annually by 2028, making it the single largest Honda motorcycle assembly plant in the world. Not Tokyo. Not Bangkok. Not São Paulo. Gujarat.