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Digital Camera World
Digital Camera World
Alan Palazon

Helmut Newton made cars look as good as models. Now his work will be exhibited at a prestigious Italian automotive festival

A woman stood in an open-top red car posing. .

Look beyond the alluring models taking center stage in many Helmut Newton photographs, and you’ll see an equally dazzling car playing into the luxurious narrative that his work typically embodied.

While Newton (1920-2004) wasn’t an automotive photographer by specialty, he had a passion for cars – especially expensive cars, as they embodied the decadent, free-spirited lifestyle he led.

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