“Hello, Bookstore.” That’s how Matthew Tannenbaum answers the phone a dozen times a day at his independent bookshop in Lenox, Massachusetts, always with the same gentle, curious voice. (He’s an old hippy; you could imagine him played by Mark Rylance in the movie of his life.)
Booklovers will instantly feel at home in this documentary and in Tannenbaum’s store – a warm inviting hang-out, a little shabby with comfy armchairs to settle down in, children curled up on the floor noses in books. It’s clearly a bookshop full of discoveries, one of those you pop into for a browse and walk out lugging a carrier bag full of books. There’s even a wine bar in the corner, Get Lit, opened by Tannenbaum in memory of a wine-loving Czech friend who’d escaped the Nazis, then lived to the age of 90.