As if the concept of AI-assisted "vibe coding" wasn't enough to make you spit out your strawberry matcha latte and undergo a medical procedure to permanently delete the years since ChatGPT launched in 2022 from your mind, Circana industry analyst Mat Piscatella suggests it's about to make Steam and other game retailers worse.
Nothing grows anymore in our cruel world. Not physical PlayStation discs, or originality, or anything that isn't AI friendslop latte. A perfect example: 404 Media reported that AI vibe coding now lets developers essentially clone another person's video game in, sometimes, only a few dozen hours. Piscatella reacted to the news on Bluesky, saying, "Good games will get cloned and buried. Players will default to games/franchises they know and trust. Breaking through will become even more difficult."
