Gap x BÉIS, a 25-piece capsule collection imagined by actress and entrepreneur Shay Mitchell (Pretty Little Liars, The Possession of Hannah Grace, Something from Tiffany's, and Dreamland), wants to make us all holiday-ready. Dropping worldwide online as well as in select Gap stores today, the eye-catching line brings fans of both cult brands apparel, denim-inspired luggage, and bags that, envisioned for "style, comfort, and movement", make a promising candidate for your travel essentials upgrade.
At the heart of the Gap x BÉIS collection, characterized by relaxed silhouettes and cartoony patterns in its wearable, adult, baby, and toddler side, and by a signature 'Pale Aqua' shade for luggage, is a sense of joy, warmth, and play — something that aims to capture the uplifting effect that journeying the world has on us as well as Shay Mitchell's own connection to this launch. "I've been wearing Gap since I was a kid, so designing a collection that allows you to express your personal style while on the go feels like a full circle moment," the actress, who is behind the heartfelt 75-second film that leads the campaign, shot by Bjorn Iooss and directed by Andrew B. Myers, alongside her partner, Matte Babel, and stars in it with him and their children, Atlas and Rome, said. "BÉIS is built on functional and accessible design," she added. "Partnering with Gap let us bring BÉIS-ics to more people than ever."
