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Digital Camera World
Digital Camera World
Kim Bunermann

Fujifilm sweeps Good Design Awards 2025 with instant, compact cameras, lenses, and more (including the X-E5)

Fujifilm X-E5.

Fujifilm has received an impressive nine (!) photography- and videography-related honors at the 2025 Good Design Awards, organized by the Japan Institute for Design Promotion. This year's recognition spans a range of Fujifilm products across instant cameras, compact cameras, film cameras, and lenses.

Among the awarded products, the Instax Wide Evo, Instax Mini 41, and Instax Mini LiPlay+ were noted for combining playful, approachable design with intuitive features that make instant photography easy and enjoyable. Fujifilm's QuickSnap, a long-standing favorite in single-use cameras, was also recognized for its simplicity and continued relevance.

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