In theory jorts should be a hard sell. The baggy, knee-grazing jean shorts (also known as Bermuda shorts) are the kind of clothing you’d associate with Adam Sandler or any other dad-joke-dropping figure. It’s the pants equivalent of socks and sandals. A silhouette that screams pitmaster at the family barbecue. Simply put: they’re just incredibly unchic.
Yet something strange has been happening this summer. A quick scroll finds social media awash with cool girls and boys sporting a pair of denim jorts and — rather shockingly — looking quite good. It’s not just Influencers either. From Hailey Bieber who was spotted wearing not one, not two, but three different pairs of jorts last week, to Maya Jama and style pioneer A$AP Rocky, celebrities are also proudly embracing their hot jort summer.
