The Duchess of Sussex is finding that turning high-end aspirational content into commercial sales is proving to be a rougher journey than anticipated.
Meghan Markle's latest promotional video for her lifestyle venture, As Ever, has been met with a wave of intense online criticism. Viewers and industry observers have labelled the clip 'worse than amateur', reigniting a fierce debate about the efficacy of celebrity influencer marketing when the line between personal identity and product promotion becomes blurred.
