Following its launch in 2016, Pokémon Go quickly became a phenomenon in Europe and around the world, turning streets of Brussels, Paris and Rome into augmented reality playgrounds where players could hunt virtual creatures such as Pikachu, Dragonite or Eevee.
The app is still popular today (with more than 100 million players in 2024, according to Scopely, parent company of game developer Niantic), generating headlines and, in some instances, dubious claims online.