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Fortune

Technology

Lily Mae Lazarus

Exclusive: How college photo-sharing app Swsh became an AI-powered fan data business backed by Scooter Braun

Alexandra Debrow flocked by her cofounders (Credit: Courtesy of swsh)

Alexandra Debow was building a photo-sharing app for sorority girls when she accidentally stumbled into a $200 billion industry’s biggest blind spot.

The 24-year-old Thiel Fellow is the founder and CEO of Swsh—a fan engagement platform for live experiences—alongside cofounders Weilyn Chong and Nathan Ahn. The company raised a $4 million seed round, Fortune has exclusively learned. Game Changers Ventures led the round, with participation from Stellation Capital, SignalFire, and MaC Venture Capital. The angels include Scooter Braun, Guy Oseary, Morning Brew‘s Austin Rief, and GGV’s Hans Tung.

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