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GamesRadar
GamesRadar
Technology
Dustin Bailey

EA triples down on AI tech with $20 billion in debt looming, partnering with the Stable Diffusion devs to "creatively direct the generation of game content"

What appears to be Liara appearing in the first teaser for the Next Mass Effect game.

For better or worse, EA has been at the forefront of implementing machine learning technology in game development, and its investment in AI isn't about to change as the company soon comes under new ownership. With $20 billion in debt looming as part of that big buyout, EA has now announced a collaboration with Stability AI to implement a range of new AI technologies in its development process.

"Machine Learning and Artificial Intelligence (AI) have long been cornerstones of innovation at EA," the company says in a press release, "powering everything from intelligent gameplay and real-time animation to physics simulation, pathfinding solutions, and more efficient development pipelines. Today, we're taking the next step on that journey."

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