So Hollywood is finally making a move to try to protect intellectual property from generative AI. Disney and Universal have together filed a lawsuit against Midjourney, the company behind one of the most popular AI image generators, over rip offs of characters and art styles from the likes of The Simpsons and Star Wars.
It's far from being the first lawsuit against an AI company for alleged copyright infringement, but it is the first one from major Hollywood studios. Disney and Universal Studios want a jury trial, and they're seeking damages plus an injunction that would immediately halt Midjourney’s operations. The verdict could shape the evolution of generative AI in the creative sectors.
