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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

Ciroc, T-Mobile, Buffalo Wild Wings Have Most Effective Spots, EDO Says

Commercial for Buffalo Wild Wings.

EDO, the analytics company that measures the effectiveness of commercials, said that Ciroc, T-Mobile and Buffalo Wild Wings had the most impactful ads in their categories so far thi year.

In the alcoholic beverage category, Ciroc’s 30-second Lemons commercial was 271%more effective than the average spot in the category.

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