Can-Am has just rolled out its 2026 Ride Days program across the US and Canada, and this might be one of the smartest things happening in motorcycling right now. While the rest of the industry keeps wondering why younger riders are hesitant to throw a leg over a bike, BRP is out here handing people the keys to a three-wheeled machine and saying, “Relax, you literally can’t tip this thing over at a stoplight.”
And the cool part is that this isn’t just a dealership demo tour. Can-Am partnered with riding schools, motorcycle academies, colleges, and training centers all over North America to basically turn parking lots into giant “hey maybe motorcycles aren’t actually terrifying” zones for a whole day.
