Cadbury’s popular Secret Santa postal service returns today, giving people the chance to send a bar of Cadbury chocolate to someone special this Christmas, completely free of charge.
Returning for its fifth year, Cadbury Secret Santa has seen nearly 100,000 people having gifted Cadbury chocolate anonymously over the years. This year, Cadbury is making Secret Santa more inclusive and accessible than ever by replacing its physical pop ups with a virtual postal service, accessed via posters across the country.
In previous years the postal service has visited cities across the UK in person, with many people queuing up in order to send off a Cadbury chocolate bar to someone special. This year, the event will all take place online.