Burger King has announced details of its first-ever nationwide loyalty scheme. Your Burger King is set to launch on Tuesday, July 26, with diners able to earn 10 points for every £1 they spend.
These points can then later be redeemed to purchase a range of fan favourite menu items, including the flame-grilled Whopper and the Steakhouse Angus meal. To celebrate the launch of Your Burger King, all customers who sign up for the scheme via the fast food giant's official UK app will automatically be awarded 200 bonus points to claim either a cheeseburger or fries (worth 150 points) without spending a penny.
There are 22 different rewards available as part of the loyalty programme, with menu items starting from just 150 points. For example, the Whopper can be purchased in exchange for 400 points while 800 points will get you a Steakhouse Angus meal from Burger King’s Gourmet range.
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To get started building points and unlocking rewards, customers will need to place an order either in store or via the Burger King UK app. Once customers have amassed enough points, they can generate a six-digit code on the app, which can be shown at participating Burger King restaurants to claim their chosen menu item.
Katie Evans from Burger King UK said: “Following a successful trial across Scotland, the nationwide launch of ‘Your Burger King’ means there is even more to love about the great tasting-food of Burger King. The platform offers customers a more personalised experience and access to rewards that they can’t get anywhere else. It’s a way for us - The Home of the Whopper - to say thank you to our loyal customers up and down the country.”
Guests can redeem points for eligible menu items across six redemption levels. Here's the lowdown:
150 points:
- Regular Fries
- Cheeseburger
- Hamburger
- Regular drink
250 points:
- 6 Onion Rings
- 6 Nuggets or Vegan Nuggets
- 6 Chilli Cheese Bites
- Double Cheeseburger
400 points:
- Whopper or Plant-Based Whopper
- Crispy Chicken
- Bacon Double Cheeseburger
- Chicken Royale or Vegan Royale
600 points:
- Double Whopper
- Bacon Double XL
- Steakhouse Angus
700 points:
- Whopper Meal or Plant-Based Whopper Meal
- Crispy Chicken Meal
- Chicken Royale or Vegan Royale Meal
- Cheesy Bacon Double Meal
800 points:
- Bacon Double XL Meal
- Double Whopper Meal
- Steakhouse Angus Meal
In addition to building points, the Burger King app also gives customers the chance to access personalised rewards and offers, get a sneak peek of new menu items and read all the latest burger-related news. You can download the app via Google Play here or the App Store here.
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