British Airways named worst long-haul airline in customer satisfaction survey

British Airways, the UK’s flag carrier airline, scored just 62 per cent with customers - (Getty Images)

British Airways has been named the worst long-haul airline, dropping to the bottom of the rankings for customers in a new airline satisfaction survey.

An annual traveller experience survey by Which? ranked airlines based on punctuality, customer service, seat comfort and value for money, among other categories.