AN ad for BrewDog has been banned over a “tongue-in-cheek” claim that its fruit-flavoured beers constitute “one of your five a day”.
An email, dated July 20, featured the subject heading “One of your five a day”, and advertised beers with names that included Lost In Guava, Pineapple Punch, and Lost In Lychee & Lime.
A recipient complained that the five-a-day claim was misleading.