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Chris Katje

Billionaire Twitter Battle: ‘Go Woke, Go Broke’ Debate Heats Up

Mark Cuban Chamath Palihapitiya Clay Travis NYSE

Dallas Mavericks owner Mark Cuban reacts during a timeout in the game against the Golden State Warriors at American Airlines Center on March 22, 2023 in Dallas, Texas.The tweet battle with Palihapitiya comes after Cuban showed support for companies that choose to embrace “woke” ideology, which he called good for businesses. PHOTO BY TIM HEITMAN/GETTY IMAGES

Two well-known billionaires and investors are duking it on Twitter over the belief that companies that go woke often go broke. The debate comes as companies such as Anheuser-Busch InBev (NYSE: BUD) and Target Corp (NYSE: TGT) have faced boycotts over their support of the LGBTQ+ community.

Palihapitiya responded that it could have been several items that led to the changing of the guard.

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