Freeze the Fear with Wim Hof on BBC One finally has a start date. Hosted by Holly Willoughby and Lee Mack, the series will follow eight celebrity contestants as they undertake a series of challenges that will test them to their limits, both physically and mentally.
Earlier this year Holly took time out of ITV's This Morning to film the show, and now a release date for the new season has been announced alongside a first look trailer. In the clip the stars can be seen embarking on an epic adventure through the sub-zero temperatures of Northern Italy under the guidance of Wim Hoff, who is also known as The Ice-man.
Extreme athlete Wim has dedicated his life to showing others that they can achieve things they thought were impossible, by controlling his mind and body when running a half marathon above the Arctic circle barefoot, submerging himself in ice for 1hr 52 mins and climbing Mount Kilimanjaro in just his shorts and shoes. He has been teaching the benefits of cold-water therapy for decades, with a huge following including A-listers and athletes around the world.
