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The Times of India
The Times of India
National
Kumar Shakti Shekhar | TNN

Assembly elections 2022: How political parties used social media for campaign

NEW DELHI: The soon-to-be concluded round of assembly polls saw major political parties embrace virtual campaign with enthusiasm, partly necessitated by the Election Commission's restrictions on account of Covid-19 and also due to the realisation that a lot more people could be reached through social media.

The parties made special arrangements to reach out to voters despite a ban on physical rallies in the first two phases of the Uttar Pradesh election held on February 10 and 14.

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