STOCKHOLM — In its infancy, the Swedish market for nicotine pouches was akin to a sort of Wild West. There were limited industry-led standards and no age restrictions for the products until 2022.
The United States has been more cautious, authorizing fewer products and implementing more safeguards earlier on.
But now, the U.S. is entering its own uncharted territory. Sweeping changes to the nation’s regulatory landscape could dampen the ability to authorize new products, enforce existing regulations and make progress on smoking cessation.