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Barchart
Barchart
Kritika Sarmah

Are Wall Street Analysts Bullish on Zebra Technologies Stock?

Headquartered in Lincolnshire, Illinois, Zebra Technologies Corporation (ZBRA) provides hardware, software, automation, and services that digitize frontline operations. With a market capitalization of $17.3 billion, the company’s products include barcode scanners, RFID readers, mobile computers, thermal printers, and software, helping businesses improve efficiency across retail, healthcare, manufacturing, logistics, and other industries.

Shares of this enterprise technology giant have underperformed the broader market over the past year. ZBRA has gained 12.8% over this period, while the broader S&P 500 Index ($SPX) has climbed nearly 18.7%. However, the stock has gained momentum in 2026 and is up 48.5%, compared with the S&P 500’s 12.2% gain over the same period.

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