The number of vegans is increasing and there is plenty of evidence to show this, including data from Google Trends and a study that showed that between 2014 and 2019, the number of UK vegans quadrupled. In addition, it's reported that 63 per cent of Britain’s vegans have adopted the lifestyle in the past five years.
In the US, consumer statistics show that around two per cent of people are vegan but many more are reducing their meat intake.
