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Benzinga
Benzinga
Business
Anusuya Lahiri

Apple Defies Smartphone Slump With Record Market Share

AAPL Price Action: Apple shares were down 0.95% at $259.24 at the time of publication on Friday, according to Benzinga Pro data.

Apple Inc. (NASDAQ:AAPL) continued to outperform the broader smartphone market in the second quarter, but analysts caution that the industry’s worsening memory shortage could weigh on demand for the rest of the year.

According to Counterpoint Research, Apple’s global smartphone shipments rose 3% year over year in the second quarter, while its market share reached a record 20% for a second quarter. The company was also the only major smartphone maker that did not raise handset prices during the period despite soaring memory costs.

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