Functional health drinks are having quite the moment, right now. From mushroom coffee blends to CBD spritzes and vitamin water, the market is estimated to be worth an eye-watering £2.4 billion, as Gen Z and beyond sips their way to enhanced wellbeing.
The latest trend doing the rounds? Anti-inflammatory drinks. Tart cherry juice, green tea and turmeric blends are everywhere - but scratch the surface of the fad, and what we're seeing is simply a new take on drinks we've enjoyed for centuries, such as green tea.
