AI continues to dominate business headlines. From the shaky debut of ChatGPT-5 to splashy enterprise adoption announcements, AI is embedded in every corporate strategy. Yet, behind the headlines, a growing disconnect has surfaced.
According to a recent McKinsey report, 78% of companies use generative AI (GenAI) in at least one business function. However, many also report no significant bottom-line impact, leading business leaders to ask, "If everyone is 'using AI tools,' why aren't we seeing the results?"
