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WEKU
WEKU
Business
Jonathan Franklin

Adidas finally has a plan for its stockpile of Yeezy shoes

A sign advertises Yeezy shoes made by Adidas at a store in Paramus, N.J., on Oct. 25, 2022. After cutting ties with Ye, formerly known as Kanye West, Adidas now plans to sell its stock of unsold Yeezy shoes and donate the proceeds to charity. (Seth Wenig/AP)

Adidas plans to sell its stock of unsold Yeezy shoes and will donate the proceeds from the sales to charity, CEO Bjorn Gulden said Thursday.

The German athletic and footwear brand cut ties with Ye, the rapper and fashion designer formerly known as Kanye West, late last year over his antisemitic remarks — leaving the company to figure out what to do with its Yeezy merchandise.

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