Like many beauty obsessives, I have started overhauling my skincare regimen as we begin the warmer months. There are things that we instinctively do, like swapping out heavier moisturisers for more gel-like formulas, but we often stop there. Even I have fallen into this rut, as someone who tests products for a living—it’s easier, and cheaper to rely on tried and tested items. Still, I kept hearing rumblings about 'circadian beauty' in the industry, and well, it's my job to investigate.
"Circadian beauty is the name given to working with our skin’s natural circadian rhythm, which is your body’s internal clock,” dermo-pharmacist and Lixirskin founder Dr Colette Haydon tells me. Dr Ellie Rashid, CeraVe’s consultant dermatologist, adds: “It’s quite a buzzy term, but the logic of adapting skincare to the skin’s natural cycles makes sense, and it’s usually how we recommend routines.”
