A Hull health-tech start-up prescribing music to help ease pain and anxiety has been welcomed into Abbey Road Red - the tech incubation programme at the world-famous London studios.
MediMusic, a groundbreaking company that delivers music chosen using its proprietary algorithms and digital fingerprints, will benefit from a defined development springboard to explore the effect of sound on physiology. It will also bolster relationships with key music and technology industry stakeholders, and provide it with advice from a specialist mentor network.
The C4DI operation, led by Gary Jones, was already enjoying a phenomenal autumn, having secured investment to the tune of £1.2 million and a shortlisting at the Hull Live Business Awards.