In today's digital age, many of us may muse over the foreboding statement "print is dead", but we beg to differ. While the genre may not be as kicking as it used to be, brands continue to make an impact on paper, and there's still plenty to be learned from the best print ads of the past.
Through clever copy and captivating static visuals, some of the best print ads are still referenced today, proving their lasting impact on the branding sphere. While the best billboard ads and best adverts of all time might be more relevant, today we'll be looking back at the most iconic print ads that shaped the advertising scene as we know it. We'll start with some of the classics, then take a journey into brand wars, minimalist ads, illusions and more.
